(Niagara, ON) April 5th, 2017 – Self publishing company OTB Publishing, announces the launch of a new online magazine; AspiredHOME. This engaging online magazine is A Real Estate Staging, Home Decor Lifestyle Magazine, scheduled to launch June of 2017. The vision is to move the staging industry more into the media world, demonstrating there is more to staging than the top 3 staging tips of cleaning, decluttering and painting. That there is in fact, an art and science through the marketing component of packaging a property for sale, using design elements to showcase structural and architectural features of the property, while invoking an emotional connection to attract a demographically targeted buyer.
“Although I have wanted to do an online magazine for quite awhile, I felt it was a lot of work for one person. It wasn’t until I was coaching an amazing and brilliant content curator in my marketing intensive class last month, that I knew this was it, this was the time to Make It Happen!” says publisher and marketing coach Angela Brooks-Osborne of OTB Publishing. “I knew Tori Toth was just the person to do this with me. She already lives and breathes staging and decorating, with her Youtube Channel and design blog, and this fit perfectly into both our businesses. Allowing us to work together, to produce something bigger than us, with an extreme focus on elevating our industry, but still keeping our individual brands unique.”
AspiredHOME editorial content will include section topics such as the staging vs. decorating series; Loving + Selling Focal Points, Function + Purpose, Room by Room, Design Inspired, Let’s Talk Color and lifestyle columns such as Food Inspiration, From the Gallery (featuring new and upcoming artists), Destination Inspired Design and more! Interactive and engaging, the magazine is utilizing many media platforms, such as blogs and video interviews, to educate and inspire the reader to dig deeper into the world of staging and design.
AspiredHOME Magazine is an international online magazine with a large team of staging and decorating technical editors from around the world. Dedicated to being a voice of both the staging and decorating world, the goal is to produce two magazines in 2017 and expand to a quarterly magazine in 2018. Subscription is free. And the magazine will host an online directory of home stagers, decorators, real estate photographers, agents and trades businesses with a link to their websites, for as low as $27 an issue.
OTB Publishing works in cooperation with entrepreneurs to become experts and thought leaders in their industries through book publishing. Specializing in co-authoring, OTB Publishing produced the best selling book, HOME STAGING: The Power That Sells Real Estate, and produces an annual coffee table series Home Staging Inspiration+ and Decorating Inspiration+, both set to release Nov 15th, 2017 during the annual Empowered Entrepreneurs 2 day business convention in Mississauga, ON. Where over 40 authors will walk the VIP Red Carpet, participate in a large book signing, enjoy an awards dinner and support Cystic Fybrosis through a live auction.